Video, image and text AI models on one API key by Sociaro

New · Live on the gateway
50% off Launch promo · until 5 Nov

P-Video-2-Pro Avatar makes a still talk.

Pruna AI's new talking-video model, with Sociaro as a launch partner. One portrait plus your audio or a script. Launch promo: half the list price until 5 November.

pruna/p-video-2-pro-avatar · 1s–3 min · launch promo from $0.01/s

#1 Video editing · Artificial Analysis arena

Wan 3.0 arrives with sound.

Alibaba's newest video model generates its own audio, runs up to thirty seconds at 1080p, and picks its mode from whatever you send it: text, stills, clips or a track.

alibaba/wan-3-video · 30s · 1080p · audio built in

Seedance 2.5 goes long.

Thirty seconds at 1080p from up to thirty reference images, exported as 10-bit MOV with PCM audio, so your editor can actually cut the footage.

bytedance/seedance-2.5 · 30s · 1080p · 10-bit MOV

Who it's for

Teams that generate at volume.

Creative teams, creators and developers building generative features. Anyone generating often enough that juggling vendor accounts has quietly become someone's job.

Creative teams

Agencies and in-house studios.

Variants for every campaign, on deadline
Spend split per client and per campaign
Bill it on to your own clients
Creators

People shipping content daily.

Every video and image model in one place
Switch models without switching accounts
No prepaid balance to babysit
Developers

Generative features inside a product.

One integration for every model kind
Per-user attribution and spend caps
Cost you can predict before you ship
Rates

The best rates on the market, and volume discounts on top.

We hold terms a single team would not be offered, and you pay against those. Generating a lot? The rate comes down, so ask us what your volume is worth.

Access and terms

Direct relationships with model providers

Our direct relationships with model providers help us secure better commercial terms for our clients, early access to new models, and access to models that are not publicly available.

Always current

A new model is a new name in your call.

No sign-up, no approval queue, no checking whether your region is covered. When it is on the gateway, your key can call it.

Volume

The more you run, the less it costs.

Rates step down as your usage grows, and launch promotions on new models get passed through. No subscription tier deciding which models you may touch.

One invoice

Finance stops chasing receipts.

One document in euro at the end of the month, split by project, team or client, however you tag your calls. Card or bank transfer, both fine from day one.

One integration

Change the base URL, keep your code.

Video, image and text through the SDK you already use. Swapping a model is editing a string, not a sprint.

What comes with the key

Everything a finance and legal team asks for.

Going direct means a contract with each vendor, a balance to top up in each portal, and an invoice from each in their own currency. Here it is one account and one supplier.

Single billing

One bill for every model.

Every vendor, every modality, one line-itemised total at the end of the month — split by project, team or client, however you tag your calls.

Invoice or card

Pay the way your company pays.

Bank transfer against an invoice, or a card if you would rather start today. In euro either way.

Post-pay

Use it now, settle on terms.

Net terms once you are established, so nothing stops mid-campaign because a prepaid balance ran dry. Prepay stays available if you prefer it.

A real contract

Signable by your legal team.

A proper agreement with a named counterparty, DPA included — not a checkbox on a signup form written for consumers.

Log export

Every call, downloadable.

Full request history as JSON or CSV, filterable by model, project and date. Every figure on the invoice traces back to a call.

Support

People who answer.

A named contact who knows your setup. When a model misbehaves or a job hangs, you write to us instead of filing a ticket with the vendor.

If you serve your own customers, they can sit under you
i.Each customer gets their own account, key and budget, beneath yours.
ii.You set what they pay. We bill you at your rate.
iii.Your branding on the portal they log into.
The catalogue

The whole catalogue, on one key.

Video and image are the bulk of what runs through us. Text and audio models sit in the same catalogue on the same key. If a vendor you need is missing, tell us. Adding one is our problem, not yours.

Video

Alibaba, ByteDance, Kling, PixVerse and Pruna AI. Text, image, reference or audio in — up to 30s at 1080p.

Image

ByteDance, Alibaba and Pruna AI. Generation, editing and layer decomposition.

Text

Alibaba, MiniMax and OpenAI's open-weight models. OpenAI-compatible, on the same key.

Audio

ElevenLabs, Sonilo and OpenAI's Whisper. Voices, transcription, and music for video.

Where it runs

European infrastructure, and a record of every call.

Data residency

Processing and storage stay in the EU.

Built into where we run rather than switched on per account, which is usually the answer your legal team is looking for.

Your history

Every render is on record.

Filterable, exportable as JSON or CSV, and reconciled against what the vendor billed us — so the number on your invoice can be traced back to a call.

Keys

One key, with limits you set.

Scopes, rate caps and per-model permissions. Issue keys to your own people without coming back to us.

Partners
BytePlus Official partner

Seedance video and Seedream images.

Alibaba Cloud Official partner

Wan and HappyHorse video, and the whole Qwen family.

Kling AI Official partner

Kling 3.0 and 2.6 video, from text or an image.

MiniMax Official partner

MiniMax M3 and the M2 language models.

PixVerse Official partner

PixVerse V6 and C1 video.

Pruna AI Official partner

P-Image, P-Video and the P-Video-2-Pro models.

Sonilo Official partner

Music and sound effects, scored to a video.

Who we are

We were the customer before we were the supplier.

Sociaro started as a performance marketing agency, running machine learning against real client ad budgets back when nobody called it AI yet. Creative production at volume has been our daily work ever since — batches of variants per campaign, UGC-style output at ad-platform scale, and the unglamorous parts nobody puts in a demo: cost per asset, formats that fail review, rendering that has to finish before a flight date.

The gateway came out of that. We needed one place to reach every model, so we built it, and then opened it up.

Contact

Talk to us.

Which models, roughly what volume, card or invoice. We come back with a key and a rate, usually the same day. If you build models yourself and want a route into Europe, say that instead.

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